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With an explosion in the use of personal devices and the COVID pandemic adding to the pandemonium, the line between what is allowed at work and the BOYD (bring your own device to work) concept has become very thin.

Further, many companies like Microsoft deliver mobile-friendly apps and versions of the same software. When balanced against the convenience of work and quick response expected, organizations have to make a trade-off in security, albeit grudgingly!

Endpoint security refers to the end-user devices like tablets, laptops, desktops and mobile devices that connect to the business network. Looking at the latest series of attacks on various companies and networks, it becomes evident that a centralized security solution alone is neither all-encompassing nor enough. Endpoint protection is now one of the key areas as it is a readily identified threat and an easy vulnerability in any condition.

GRhombustech, among the leading cyber security companies in India, has compiled a list of some of the top areas to focus on endpoint security. It is to be noted that this is just a general list and is not comprehensive in any manner. For specific cases and discussions, the readers can contact us.

1. Awareness creation

Yes. People are the biggest assets, and constant reminders, awareness drives and poster campaigns on cyber security will help achieve an incident-free workplace. Not all employees are on the same level or carry the same mindset. Hence the constant reiteration of concepts by various creative means is required.

2. Antivirus solutions

Antivirus solutions are still a strong and dependable bulwark against any kind of local threat to devices, including malware infections. Files can be scanned against threat intelligence databases, and antivirus companies constantly deliver product updates and monitor the Internet ecosystem.

However, an antivirus is not a standalone security solution in itself and are not very useful in the case of advanced attacks or threats.  But when combined suitably with other means of protection, it is a good choice.

3. Endpoint detection and response (EDR)

Being proactive is the key in cybersecurity, and EDR offers an excellent detection-mitigation model compliant with the principles of modern cybersecurity. EDR solutions give granular visibility and help monitor any files entering the various endpoints in a business. Further, proactive alerts to various teams in suspected and potential cases help nip any evil in the bud!

4. Application control

In the age of cloud computing, many businesses use third-party applications for various activities. Controlling application permissions, controlling what rights they are entitled to, identifying and vetting applications before installing are all some of the methods to ensure security. A ready list of white-listed, black and greylisted applications is also useful, and organizations can monitor based on the same. 

5. Encryption

If data is encrypted in the endpoint, even if there is any known or unknown compromise, the data will remain safe. Provisions are made to ensure that any data transferred to and from the endpoint device is secured.

6. Sandboxing

Sandboxing refers to the concept of having an isolated and secure digital environment. Here, potential threats can be observed. Further, a sandbox is usually an exact replica of the typical end-user system, and hence, the behaviour observed will be authentic. With this solution, the IT team has a powerful tool to access the threat and vulnerability before it strikes.

7. IoT Security

Many IoT devices have default passwords and settings for user and connection ease. However, that by itself is a vulnerability. By ensuring that software updates and patches are rolled out regularly, changing passwords and other associated maintenance activities, IoT devices can also be secured and another gateway for compromise blocked.

Why GRhombustech?

GRhombustech is a leading custom software development in the UK and among the reputed cyber security companies in the UK. Driven by passion, we have key partnerships with companies across the globe in different areas and thus have the capability to offer all-around solutions to customers. Our speciality lies in delivering tailor-made solutions for organizations, and we take pride in our collaborative approach and holistic thinking.

Our team of experts serve clients across Europe, UK, USA, Middle East, and we cherish our long-term relationships with them built on values, engaging solutions and trust. GRhombus Technologies Private Limited is a subsidiary of GRhombus Consulting.

Have some security needs or questions? Contact us now!

With the Internet ruling our lives, the security of devices and information transfer across the Internet is of paramount importance. Even a minute opening or weakness is enough for cybercriminals to make a breach, and the results can be disastrous. In a business scenario, especially with remote working picking up during the COVID pandemic times, cyber security has become all the more important.

What is an Endpoint?

Employees use various devices to connect to a business network. These may include but not be limited to laptops, tablets, IoT devices, etc. These devices are called endpoints. From a process, cyber security, and business perspective, every device is a potential risk since it offers a path for cybercriminals to steal data.

According to research by the Ponemon Institute, in 2020, the average cost of endpoint attacks has increased from $7.1 million to $8.94 million, and attack frequency has also increased.

Why is Endpoint Security Important?

Endpoint security is important because it is needed to prevent the following

1)     Loss of productivity

Any loss in individual, departmental, or team productivity translates to lost revenue. This will have a direct impact on the top and bottom lines of organizations. Further, there is always the feeling of insecurity even after things are set back to normal and additional resources may be required to monitor and prevent an endpoint attack.

2)     System downtime

Total downtime is the worst that can happen to organizations, crippling their services and operations. Further, a security compromise can also lead to missed deadlines.

3)     Reputation Loss

Any security compromise or cyber attack can have a hugely adverse effect on brand value and reputation. Further, with a background of cyber-attack, any acquisition of new clients also becomes a challenge.

4)     Legal cost

Any security compromise or data breach can open up Pandora’s box. Depending on the contract terms and conditions, there may be penalties, legal action from clients, and even regulatory oversight and intervention.

The below are some of the challenges in maintaining endpoint security include but are not limited to

5)     Remote Working

With the pandemic setting the tone for remote working, there is no doubt that it is here to stay. Hence, one cannot completely prevent employees from accessing business networks through various devices. However, what can be done is to educate employees and also ensure strong protection of devices and networks, as well as limit the number of devices.

6)     Applications

The various tools and applications used themselves can be an avenue for cyber-attacks. Before onboarding various essential or non-essential tools, it is important to judge what these tools are capable of and how they operate. Many of these tools freely communicate backend data to their own servers and have provisions to analyze and utilize it.

7)     Overall visibility

A company can have multiple avenues to access its networks and multiple touchpoints to interact with other third parties and services. Sometimes, work locations and employees may be spread across various geographies and time zones. Considering the above, it is difficult to bring overall perspective and visibility to any endpoint. Sometimes, some malware may be present undetected in the network and suddenly spring a surprise. Such cases have also been recorded.

8)     Shortage of Skilled Personnel

Cyber security is a specialized field and requires a good understanding of all aspects of a business. It is rapidly evolving and requires personnel to update themselves on various aspects continuously. Since this is a niche field, the availability of skilled and experienced resources is also a challenge. It is only by a combination of the right tools and competent people that any organization can successfully maintain high levels of cyber security.

What makes GRhombustech Unique?

Grhombustech is among the top pen testing companies in the UK and brings the ability to offer custom security solutions to any organization. With advanced analysis tools, mapping, testing, and documentation, we deliver a comprehensive solution to any project.  Our team of experts serves clients across Europe, UK, USA, Middle East, and we are committed to nourishing long-term relationships with them. GRhombus has also established itself as a pioneer in data visualization, IoT testing, Salesforce development, and cloud testing.

IoT is the concept wherein physical objects and devices exchange data and communicate with one another through the Internet or various networks. To have an excellent user experience, it is important that the data communication be seamless and fast.

Understanding different protocols, their advantages, and their limitations are vital to building a great product or solution. GRhombustech, a leading company offering IoT testing services in India, has compiled a list of basic protocols used in IoT and analyzed their advantages and disadvantages in detail. The main real-time protocols used in IoT today are

1. XMPP
2. CoAP and
3. MQTT

The advantages and disadvantages of them are

XMPP

XMPP is an acronym for eXtensible Messaging and Presence Protocol. It is a TCP communication protocol based on XML.

Advantages

1. Can be used in publish-subscribe systems because of the XML base.
2. It includes presence information and contact list maintenance.
3. It is open and decentralized in nature.
4. Different aspects are highly customizable per individual user needs and requirements.
5. It is easy to own an XMPP server and hence API operators can create their own network of devices.
6. Security can be customized and enhanced based on specific needs and requirements as the XMPP server can be isolated behind secure protocols.
7. Short messages are used and communication is fast.
8. It allows servers based on different architectures to communicate.
9. It is a stable protocol.

Disadvantages

1. This is a lack of end-to-end encryption.
2. There is no way to make sure that messages are delivered. The quality of Service (QoS) mechanism is not there.
3. XML content transports asynchronously and there is a possibility of the server overloading.

CoAP

CoAP is an acronym for Constrained Application Protocol (CoAP). It was developed to allow communication over the Internet using UDP instead of TCP and thus benefit resource-constrained devices. CoAP is a simple request/response protocol and follows the client/server model.

Advantages

1. The packet size used is very small thus maximizing the use of memory efficiency and allowing for faster communication.
2. Since it operates over UDP, devices can sleep for extended periods and wake up quickly. This in turn helps to save battery and optimize power usage.
3. CoAP allows for asynchronous message exchanges.
4. Sensor nodes can send their messages to a multicast group.
5. Offers simple proxy and caching capabilities.

Disadvantages

1. It is a one-to-one protocol, and any broadcast capabilities are not inherent to the protocol.
2. The publish-subscribe message queue is lacking.
3. It is not an encrypted protocol.
4. In the case of Network Address Translation devices being used, CoAP can have problems since the IP can be a dynamic IP.
5. CoAP is also an evolving and maturing standard.

MQTT

MQTT is an acronym for Message Queue Telemetry Transport and is a publish-subscribe messaging protocol. It was again built with resource-constrained devices in mind.

Advantages

1. It is capable of many-to-many broadcasts.
2. Supports publish-subscribe messaging queue.
3. This protocol is light in weight and offers efficient data transmission
4. MQTT offers reduced network bandwidth in communication.

Disadvantages

1. The number of times devices can be put to sleep is limited. For such cases where the device sleeps more, MQTT-S, which works with UDP instead of TCP needs to be used.
2. There is no encryption in the base protocol.
3. Any custom security at the application level is difficult and will require significant work.

Why GRhombustech?

GRhombustech is a leading software development company in USA and has the best IoT testing experts in the business. From smart devices to technology stacks, we have end-to-end capabilities in the IoT domain.

We are led by a dedicated and experienced team and take pride in offering cutting-edge solutions to any business challenge. We have partnered with leading brands and names from different countries like Cynergy of Isreal, uPonder Labs USA, etc. We have delivery centers in different locations in India and partner offices in the USA and Nethelands.

For any additional queries or business needs, feel free to contact us!

Salesforce has emerged as a key player in the cloud software segment and a leader in CRM (customer relationship management solutions). The Salesforce ecosystem is used by some of the most admired brands around the world to deliver personalised customer service and exceed expectations. The company is headquartered in San Francisco and has revenues exceeding 21 billion US dollars in 2021.

What is Salesforce Lightning?

Lightning is a Platform as a Service (PAAS) designed to offer powerfully transformative yet elegant solutions. Imagine you are a business user without much or any programming experience who want to create enterprise apps. Salesforce Lightning fills this space by empowering such users to create enterprise apps and customisations with simple drag and drop features.

What Makes Lightning Unique?

Some of the top features that make Salesforce Lightning unique are

• Forward-thinking Application

Lightning is among the leading CRMs in the market and comes with several advanced features over the Classic suite. Over 150+ additional features are available, making this a robust and unique platform. It helps to keep all communication and campaign details in one space and allows efficient tracking of statuses, thereby ensuring that nothing is missed.

• Mobile Ready

The application is mobile-ready in all ways and thus offers excellent flexibility. Further, any customizations made are also immediately available in the mobile version.

• MS Outlook Syncing

Salesforce and Microsoft have joined hands on a partnership. Thus, one can attain and use the best benefits and features of both ecosystems (Salesforce and Office 365). One can access Lightning directly from Outlook and also sync the accounts. This leads to a huge increase in productivity.

• Artificial Intelligence Tools

The Einstein tool in Lightning helps analyse future trends and pick patterns in customer interactions, including buying patterns and other trends. With AI, recommendations and outcomes are presented to sales reps, thereby helping make more informed decisions. Data can be brought in from different sources and synced together. This gives the complete picture of the business, thereby ensuring that the decision is holistic and any cause-and-effect principles can be easily seen. Even if the data volume is high, it can be easily worked on, and key business questions answered like the outcome, contributing factors, suggestions and improvements.

• Dashboards

Dashboards are intuitive, and reports are easy to generate. Further, the user experience has been designed to make them easy to navigate, edit and obtain the information sought without too much effort in sorting or drilling down into reports.

• Lighting App Builder

The Lightning App Builder is a point-and-click tool that makes it easy to create custom pages for the Salesforce mobile app and Lightning Experience. Thus, all data can be accessed from a single location, and various components can be used to develop business-specific apps. The custom components and apps developed on this platform can be reused extensively in other areas as need be.

• Voice Calls and Snap-Ins

Lightning facilitates voice calls within the app, and thus, one can reach out to clients directly. This functionality is available on the mobile, as well as the desktop versions. With the Lightning snap-ins, service agents can reach out to the clients right where they are and offer a custom and personalised service.

• Sales Path

The sales path is well laid out and provides guidance and recommendations to sales representatives. Thus, there is good mapping, whether a fresh lead or a lead that is about to be closed. This empowers logical decision making and overall team success. There is also the Kanban view (similar to the Kanban board used in project management), which provides an easy visual summary of records and thus helps to identify and manage opportunities better. The Kanban can also be used as a workspace in itself, and users can create tasks directly related to the opportunity, among other actions.

Why GRhombus?

GRhombustech brings deep insight into Salesforce products and solutions and offers unmatched Salesforce CRM customisation and Salesforce CRM testing possibilities for best-fit solutions. Established in 2014, GRhombustech also offers web, mobile and cloud-based applications with a responsive design that suits specific business needs in different verticals. With delivery centres in India, partner offices in USA and Netherlands and clients across the world, the company is truly global in operations.

Have some questions or business needs? Contact us now!

With increasing cyber-attacks and the world having become a global village due to the power of the Internet, organizations must make the correct steps in ensuring safety and security of all human and organizational assets. Thus, a reactive role in cyber security will not be useful and a proactive approach is the need of the hour.

The dark web is that part of the Internet that is accessible by special browsers and software. What the major search engines display is only information on the surface, aptly called the surface web. The dark web is basically the ‘wild-wild west’ of the Internet.

Given the depth and anonymity of the dark web, there are multiple nefarious players in this domain. So close monitoring of the dark web can help in identifying and mitigating threats early, look for trends and developments and ensure a future-proof system.

Some Ways to Access Cyber Risks by Monitoring the Dark Web are

1.Proactive detection of third-party breaches

Proactive monitoring helps to identify third-party attacks and breaches. This can help set the expectations and also ensure that you engage with the correct vendors, suppliers and clients.

2.Helps identify data leaks

By analysing data dumps, one can check for data leaks. Further analysis will reveal what the type of data is and the sensitivity associated with the same. Ideally, strong processes should be in place to prevent any data leak from any touchpoint. But a monitoring at the tail end will add a factor of safety before things get out of hand.

3. Mitigate evolving threats

Threats are constantly evolving and mitigating them is the surest way to success. By spending time in analysing the dark web and studying the various methods cyber criminals employ, one can liaise with the correct internal and external stakeholders, thereby ensuring advance risk analysis, mitigation and protection strategies.

Some of the ways to prevent information leaks in an organization are

1. Training and awareness sessions for all employees and stakeholders
2. Implementing strong password and IT policies.
3. Regulation of the use of external devices and BOYD.
4. Reducing visibility of operations to external parties
5. Securing networks with firewalls, anti-virus and other measures

What makes Grhombustech unique?

Grhombustech, among the leading cyber security companies in India, offers innovative and customisable cyber security solutions for an organization of any scale and size. With a thorough analysis, practical solutions and implementation strategies, we ensure that all loops and gaps are covered. With detailed reporting and testing methods and matchless customer support, we ensure that organizations can focus on the business while the security and related aspects are monitored and maintained.

Apart from cyber security, GRhombus also offers services in Data Visualization, IoT Testing, Salesforce Development and Cloud Testing. Powered by 200+ employees and a strong management team, we bring the capability to take on any challenge and execute with perfection.

For more details, contact us.

Since the advent of personal computing, education has been powerfully transformed. EdTech is the new emerging frontier with unlimited possibilities. EdTech, short for “education technology” refers to the use of computers, educational material and tools, online courses and computer programs to provide a method of learning and training for students and faculty members. In a corporate environment, the same concept is used for training employees at various levels and in different functions.

Grhombustech, a leading software development company in UK, is a leading player in the edtech sector in UK. The below are some of the key advantages of EdTech for students per our analysis.

1. Student Engagement

Students need to be actively engaged in classroom sessions to facilitate learning. When there is a distraction in class, the attention span reduces and learning is affected. With the use of EdTech tools learning can be made more immersive with more interactive and collaborative sessions. Further, IR and VR tools can be integrated to deliver a complete learning solution.

2. Breaks Barriers

EdTech because of its online nature has a universal appeal and can break barriers. Imagine a student in Africa wanting to learn the latest in a course or undertaking some distance education courses in a university. EdTech ensures that no lesson or concept is missed out and that students gain a complete understanding. Further, there is 24 × 7 × 365 access to learning meaning that time zone are also not a constraint. Digital literacy is promoted by the use of EdTech and this is a key skill for individuals as they move on to work.

3. Resource Availability

EdTech is not about video or audio lectures alone. It is an integrated platform with notes, animations and anything in between. Thus, the possibilities and features of an EdTech platform are numerous. Thus, every student can choose what resource helps them to understand the concepts best. This means that whatever be the learning curve or capacity of the student, there is always a tool available to help them climb the ladder of success.

4. Economic Benefit

By shifting online, the cost of gaining knowledge is reduced to a fraction of what it is to attend a university for the same course. Further, there is no travel involved and all the study materials are available and so are the staff. Thus, anyone can afford to gain knowledge and the required certifications without burning a hole in the pocket!

5. Progress Tracking

With EdTech, it is now possible to the track progress of students across various domains. Thus, the individual strength and weaknesses of students can be more easily analysed and quantified. This can then be led to tailoring the course, offering counseling in the weak areas or even undertaking specialization, as the case may be. All this is now facilitated by data and real-time analysis.

Why Grohombustech?

GRhombus Technologies, among the leading EdTech companies in UK, is a pioneer in this segment with rich exposure since 2014. Our insightful work and key implementation expertise have delivered significant success in EdTech and our customers include reputed names like the Ghent University, Belgium and the American Chemistry Teachers Association (ACCT).

Interested in pushing the frontiers of technology for learning and progress? Contact us now!

The Internet has revolutionized everyday life and IoT, with its system of interconnected vehicles, home appliances, buildings, medicinal equipment, health monitors or any other electronic equipment having embedded electronics, microchips and other components has played a key role in making our lives easier and simpler. While we enjoy the comfort of connected devices and an advanced and easy lifestyle, it is pertinent to note that an IoT solution before it is rolled out needs to undergo trough testing.

Why is it challenging to undertake IoT testing?

IoT testing is a challenging task and some of the reasons why it is challenging to undertake IoT testing include but are not limited to

1. Volume of data generated is huge.
2. The variety of data generated is also large.
3. Number of components involved may be many and they may interact across multiple platforms and interfaces

Challenges In IOT testing

What are the common challenges in IOT testing?  Grhombustech.com, a leading IoT testing services company, delivers some key insights and inputs in the article below.

1. Cloud Platforms

In real time, the data that is sent to the cloud may be structured or unstructured. Further, there are multiple cloud platforms supporting IoT services including but not limited to AWS, Azure etc. Effective testing across various platforms is absolutely vital to ensure that all components in the value chain perform optimally.

2. Network Reliability

IoT devices generate volumes of real time data and the data velocity and veracity are high. Thus, network status can have a pertinent impact on performance. It may be as simple as an inconsistent Internet connection to something a bit more complicated like hardware issues. Proper testing protocols must be put in place to ensure that different conditions are simulated and responses noted to ensure correct performance without any loss of data.

3. Diversity of Devices

An IoT system is a sum of various components and the entire performance will depend on the robustness of the connected systems. Even if a particular system or third-party dependency breaks down, then we have a challenge. Hence, analysing the ecosystem, detecting the vulnerability and increased running of automated tests will solve the problem.

4. Security Threats and Assessment

While devices and technology are growing day by day, the vulnerabilities and avenues for attack are also increasing. There are numerous possibilities of attack and hijack of IoT components and systems. Hence, proper definition is necessary right from the design and implementation phase to ensure a highly reliable and secure solution.

5. Variety of Protocols

There are many protocols for communication and some of them include

• Message Queuing Telemetry Transport (MQTT),
• Extensible Messaging and Presence Protocol (XMPP) and
• Constrained Application Protocol (CoAP)

Use of APIs will help solve the interaction challenges. However, the test setup must be able to accommodate all protocols, APIs, devices and networks to deliver valid and effective results. Further, the complexity of the software and system may hide any bugs present and hence, an all-round analysis is required to ensure successful IoT testing and successful implementation.

Why Grhombustech?

Grhombustech is a leader in offering IOT testing services. As a leading software development company in UK, we bring rigour and expertise to our every activity. We are also a leading custom app development, EdTech and Salesforce CRM implementation company in the UK and bring critical thinking, innovative solutions and a process approach to any project.

For additional details, please contact us.

Internet of Things or IoT is the latest buzzword in tech. IoT in its basics is a system of interconnected vehicles, home appliances, buildings, medicinal equipment, health monitors or any other electronic equipment having embedded electronics, microchips and other components. There is the collection and exchange of data and the users can also control the devises and settings remotely. As leading iot testing experts, Grhombustech.com delivers some key insights and inputs in the article below.

Examples of IoT

Some examples of IoT we encounter in everyday life are

1. Remote monitoring of traffic signals, tool collection etc
2. Wearable devices that capture health status and synchronize automatically with the mobile devices
3. Automatic switch on and off of street lights and control of traffic signals

As with all things, any system will need to be tested to ensure that it is working as intended.

The importance of IOT testing is to ensure

1. To ensure reliability of the solutions
2. To ensure all bugs are fixed before final delivery
3. To ensure performance and reduce flaws
4. To identify defects in hardware or software before installation
5. To improve overall quality
6. To understand the severity of problems encountered and roll out a fix.

The major factors in IOT testing include but are not limited to

1. Usability Testing

The users are the kings who decide the success or failure of a product. Usability testing is the practise of testing to see how useable a device, system or product is within a representative group of users. Users have different needs, aspirations, mindsets and expectations. It gives an idea of how much users enjoyed using the product, any problems encountered and the severity and whether users can independently handle the product or solution without external help. Useability testing thus helps to iron out all kinks and ensures that a successful product can be delivered.

2. Compatibility Testing

This is more of a common-sense approach. When we talk of so many devices and interconnections, it is essential to ensure the compatibility. When there are different hardware and software configurations and multiple products from different manufacturers, it is important to conduct a compatibility test to ensure smooth roll out of the solution.

3. Security Testing

With such large amounts of data floating around, it is important that device security, user security and data security be maintained at all levels. For example, if a third-party were to breach the controls in a power plant run by IoT automation, then the results can be catastrophic. Security testing is a comprehensive term for both the device, as well as the networks and data. Hence, security testing needs to be undertaken at all levels to ensure identification of injectable points and formulation of threat mitigation strategies.

4. Performance Testing

When the whole IoT is set up, it will be a complete failure if the solution does not perform as intended as a whole. With so many moving parts and connections, it is easy to lose track of this vital point. These points cover the rapidity of the communication network as well as the internal computation capabilities and ease of code execution.

The best method will be to benchmark the performance against the intended values and tune the systems accordingly. Sometimes, as the IoT implementation is scaled up, there may be performance issues encountered. Hence, prudent planning can help you overcome any challenges.

The above are only some of the major testing areas and more details and testing aspects will be shared in the upcoming blogs.

Why Grhombustech?

Grhombustech is a leading software testing company in UK and has the best iot testing experts on its rolls. We bring a layered approach to any IoT solution. Our segment-wise approach ensures that we bring 100% coverage to all IoT systems, right from the hardware and network to the data storage, cloud and final application.

This comprehensive approach has helped us win the admiration of clients and we have emerged to be a leading software development company in UK. Apart from IoT, we also have expertise in a range of services and areas including Devops, Salesforce, EdTech and Cyber security.

Android has emerged as the mobile OS of choice and has captured an 85% market share in this segment. With over 3 million applications on the Google play store and counting, the future of Android app development is glorious as sunshine.

The advantages of Android are

1. Ease of development, use and understanding
2. Open platform
3. Extremely flexible framework
4. High customization possibilities
5. Freedom of choice when compared to other operating systems
6. Suited for cutting edge functionality development

In this blog, Grhombustech, a leading software testing company in UK, captures the general trends noticed in Android app development in 2021

1. Instant Apps

Instant apps is the concept where users can just test and try the app without installing the same. The app utilization happens and it is instantaneous and fast, leading it to its popularity. Instant apps are compatible across devises, do not take up any storage and offer the same functionality and features as a normal installed app, thereby creating a sure winner!

2. Machine Learning and AI – more of it!

Machine learning and AI are the lynchpins of technologies like voice assistants, chatbots and others. They play a key role in recommendations to users, customizations and enhancement rollout.

3. IoT – more of it!

With the world becoming a global village due to the power of the Internet, it is no surprise that interconnected devices and intelligent homes are now becoming a reality. The control is mostly through a phone for added convenience. Further with the expanding reach of smartphones, even business operations are run by connected devises. As the base platform, Android plays a key role with its software flexibility

4. Flutter…and Kotlin

Flutter is a new technology from the Google stable. It is a framework that allows app development using native interface platforms. It is easy to learn, helps create MVPs easily and helps deliver a native design.

Kotlin multiplatform is another useful tool that aspires to share code between multiple platforms. Though in the initial stages, it looks promising and can help cut down development time drastically.

5. Beacon

A beacon is a transmitting gadget and once a user is nearby a business or a service, a beacon in that location transmits some notifications to the user. Thus, the user can be enticed with customizations or special offers.

6. Security Upgrades

With the online and offline threats constantly evolving and technology moving in the direction of blockchain, AI and other areas, security upgrades are another area to watch. Enterprise-level tools are set to be adopted with the growth of remote working and improved use of mobile devices. Further, Google brings its entire ecosystem in Android and any vulnerability can be disastrous for a user. So the area of security upgrades will be interesting to watch.

7. AR and VR technologies

Augmented reality and virtual reality are becoming more and more commonplace and helps businesses improve customer service, engagement and interactions. Although not that widely rolled out commercially, the initial phases look promising and it is a matter of scaling and building out the solution, which looks to be completed by this year end.

What makes Grhombustech unique in this respect?

As a leading software development company in UK and a leading app development company in UK, we are well known for our technical strength, innovation capability and customer service.

We are also one of the leading custom app development company in UK and we offer a one stop solution for developing Web, Mobile and Cloud based applications with a responsive design that suits specific business needs.

Our team of experts serve clients across Europe, UK, USA, Middle East. Committed to nourishing long-term relationships with them, we are dedicated to ensuring an uninterrupted flow of delivery all the time. GRhombus Technologies Private Limited is a subsidiary of GRhombus Consulting.

If you have any web development, app development or security related projects, please feel free to contact us now!

The term CRM is an acronym for Customer Relationship Management, the medium and process through which a business administers its interactions with customers and manages expectations. It is a broad term for the system to keep customer contact details up to date, manage interactions, track interactions and manage the customer account, among others. By studying the data, companies can sharpen their focus and bottom lines by hitting the sweet spot on service, marketing, sales ad relationship management.

What is Salesforce?

Salesforce is an American company delivering cloud solutions. They offer one of the best CRM solutions in the world and has over 1,00,000 customers. When businesses go in for custom solutions at each vertical, then there are information silos, and this prevents any holistic interactions, analysis and decision making. All this ultimately affects the customer experience. 

Top Benefits of Salesforce CRM

Some of the top benefits of a Salesforce CRM are

1. Scalable Platform

The Salesforce CRM platform is completely customisable and has in-built artificial intelligence (AI). It is also scalable and thus offers an excellent return on investment and offers a future-proof setup.

2. Speed and Performance

The platform is robustly built and offers unmatched speed and performance in data analysis and retrieval. Further, due to the high levels of integration, multiple marketing campaigns can be viewed and managed from a single platform.

3. Actionable Intelligence

Salesforce CRM provides actionable intelligence to help a business succeed and grow. This is in the form of intuitive dashboards and visual tools. This further strengthens the ability of the business to track feedback, address deficiencies and close the loop faster. The Einstein analytics feature helps make sense of all the complicated sales, service insights and other data points. Drag and drop features mean that reports can be generated on the fly and in real-time.

4. Security

Salesforce offers enterprise-level security, and this means absolute peace of mind 24 × 7 × 365.

5. Support

The Salesforce team adopts a guided approach and offers excellent support when their solutions are implemented. This means you have no hassles in understanding or getting things done when you get stuck somewhere or in something!

6. Email Integration

Using the Salesforce email service, one can synchronise Outlook and Gmail related inboxes and deliver a complete view of customers. Contacts and calendars can also be used. User groups can create their own email templates to use, and hassle-free communication with customers is thus promoted.

7. Mobility

The Salesforce App allows CRM data to be accessed from anywhere and at any time. Offline data updates also mean that one is able to work without any Internet connection. Files and document sharing is also simplified.

8. Support for Small Businesses

Salesforce also offers separate services for small businesses, and it helps them achieve a 360° view of operations and customer metrics, thereby enabling them to deliver best-in-class service.

Why Grhombustech?

As a leading software development company in UK and a reputed Salesforce CRM customisation company, we understand the tenets of a business and tailor the solution to a required business need. We are also well-versed in the Force.com development platform and can undertake key customisation and advanced automation functions based on the business needs. Our customised automation frameworks and functional testing at every step and component ensure that we can optimise and deliver based on short delivery cycles.

Are you interested in engaging with us and growing your business to the next level? Contact us now!